Cybersecurity Marketing
Rise Above the Noise
In order for you to “RISE ABOVE THE NOISE” we must deliver results that are “ABOVE AND BEYOND” your expectations.
Our Goal is to be the #1 Cybersecurity Information platform in the World. And we’re almost there!
LIKE YOU, WE ARE SUCCESS-DRIVEN. LIKE YOU, WE ARE PERFORMANCE- DRIVEN. LIKE YOU, WE CARE PASSIONATELY ABOUT CYBERSECURITY.
We deliver results.
We listen, we improve, we grow, we succeed… TOGETHER.
Table of Contents:
- We’ll Help You Build Brand & Grow Leads
- Testimonials
- We’re Striving To Reach #1 Pole Position
- Demographics & Readership Profiles
- Leverage Our Media Platforms
- Social Media Promotion
- Dedicated Email Campaigns
- Cyber Defense Magazine: Our Top Platform
- Cyber Defense Awards
- Cyber Defense Radio & TV Platforms
- Cyber Defense Gated Content
- Cyber Defense Webinars Platform
- Cyber Defense Wire
- Cyber Defense Conferences Platform
- Cyber Security Banners (across all of our platforms)
- Next Steps? Your Customized Campaign…
We’ll Help You Build Brand & Grow Leads
- Thought leadership articles & Whitepapers
- Top of Site and Side Banners
- TV Hotseats and Radio Podcasts
- Product and Service Spotlights & Reviews
- Social Media Promotion
- Opt-In Email
- Gated Content with Guaranteed Leads/li>
- Exclusive, Intimate Networking & Training
- Webinars with Guaranteed Leads
A Few Clients Testimonials …
“Cyber Defense Media Group is helping us elevate our message
to the right audience in the most cost-effective ways,” said
Christopher Key, CEO and Co-founder of Verodin.
“I really enjoyed being in the CyberDefenseTV HotSeat
…a high quality interview and our ability to repurpose it as
a sales and marketing tool to expand our outreach is
extremely valuable to Cybereason,” said Israel Barak, CISO,
Cybereason.
“We really enjoy working with the Cyber Defense Media Group
team to share our innovations to a captive audience of CISOs
and CIOs,”said Larry Lunetta, VP of Security Solutions Marketing
for Hewlett Packard Enterprise.
“They drove hundreds of qualified CISO/CIO and VP level
IT leads to our very first Cyber Defense Webinar together –
very impressive,” said Stu Sjouwerman, CEO of KnowBe4.
“iTrust serves organizations of all sizes, both public and
private, across multiple industries, in the United States and
around the world. Cyber Defense Media Group helps us
reach out to this audience through their direct access to
CISOs, InfoSec Professionals and IT managers,” said
Trevor Horwitz, CEO and Co-founder of iTrust.
“…increase deal flow and close new accounts,”
said Carolyn Crandall, Chief Deception Officer,
AttivoNetworks and as seen on CyberDefenseTV.com.
We’re Striving To Reach #1 Pole Position
FAVORITE COMPETITORS/
CO-OPETITION:
INFOSECURITY MAGAZINE,
14 YEARS IN BUSINESS
SC MAGAZINE,
33 YEARS IN BUSINESS
DARKREADING,
17 YEARS IN BUSINESS
#CDM KEYWORD 3rd MOST POPULAR DURING RSAC, BLACKHAT AND OTHER EVENTS
12 YEARS IN BUSINESS
Higher google ranking. Try “cybersecurity magazine” for example
Demographics & Readership Profiles
DEMOGRAPHICS
- Millions of Page Views!
- 150k+ Highly Qualified InfoSec Opt-In Email Subscribers and growing… (50k+ are C-level executives!)
- 70% US and Canada
- 25% UK and EU
- 4% Asia/Pacific
- 1% Middle East
READER, LISTENER AND VIEWERSHIP
- 20% C-level Executives (mostly CISOs & CIOs)
- 21% VP/Directors of IT/InfoSec
- 47% IT Managers/Admins/ Professionals
- Industry Decision-Makers in:
Cybersecurity, IT / InfoSec, Software Development,
Network Administration, Data Center Administration,
Security Operations, Risk Management, System
Analysis + Management, Academia/Research
Leverage Our Media Platforms
WE’LL DRIVE POTENTIAL CUSTOMERS TO YOU
- Cyber Defense Awards
Semi-Annual Prestigious Awards
cyberdefenseawards.com - Cyber Defense Conferences
Intimate, Exclusive Events
cyberdefenseconferences.com - Cyber Defense Magazine
12 years & 12k+ pages B2B & B2G
cyberdefensemagazine.com - Cyber Defense Professionals
Free Listings InfoSec Job Site
cyberdefenseprofessionals.com - Cyber Defense Radio
Streaming Audio Podcasts
cyberdefenseradio.com
- Cyber Defense TV
HotSeat Executive Interviews
in HD video
cyberdefensetv.com - Cyber Defense Webinars
Live & On-demand Expert
Speakerswith Cutting Edge
Cybersecurity Topics
cyberdefensewebinars.com - Cyber Defense Ventures
We partner with Angels, Family
Trusts, Investment Bankers and
Top VCs
cyberdefenseventures.com - Cyber Defense Wire
Cybersecurity press release hosting & distribution
cyberdefensewire.com
Dedicated Email Campaigns
In the first 60 minutes, 5,485
individuals opened the email,
with a 14% click-through rate.
In some cases, depending
upon the content, we reach a
20-22% click-through rate…
Over 150k+ Opt-In
InfoSec Email
Subscribers
(GDPR compliant)
Growing at
approximately 1000
new subscribers per
month!
Cyber Defense Magazine: Our Top Platform
One of the leading provider of all things INFOSEC and CYBERSECURITY since 2012:
Awards, News, Product & Services Spotlights, Knowledge and Information.
Millions of Online Visits
to our Websites,
Annually
Over 12,000 pages of
searchable & indexed
content
Over 50k LinkedIn
followers
Over 60k Twitter
Followers
Over 50k Facebook
Followers
Over 50k Opt-In
CISO’s Emails
Delivered to over 150k+
Opt-In InfoSec
Professionals Emails,
growing ~1000 new
subscribers, monthly!
Cyber Defense Awards
NOMINATIONS MATTER. FINALISTS COUNT. WINNERS THRIVE!
RSA Conference
Announced and Delivered
every year at the RSA Conference USA for 12 Years In a Row for Innovators and Best of Breed Products & Services.
Announced and Delivered
at CyberDefenseCon in
2024, shining a spotlight on
Cybersecurity “Unicorns”,
Hot Startups, CISOs and
Women in Cybersecurity
PRESTIGIOUS AWARD
OPPORTUNITIES
Black Unicorn Report
…plus our prestigious annual
Black Unicorn Report,
covered by VCs, Investment
Bankers and M&A Firms like
Momentum Cyber
Cyber Defense Radio & TV Platforms
CUSTOMERS LOVE WATCHING TV, LISTENING TO PODCASTS AND STREAMING
- 5-15 minutes High – Quality Video
- Customized Introductions with your logo/brand
- Highly Re-Useable Sales Tool
- Incredibly Cost Effective
- Radio Podcasts Now On 21 Platforms including iTunes, Spotify, Pandora and Much More…
A radio interview with Steve Garrison, Stellar Cyber
A radio interview with Tony Aurigemma, Cyderes
A radio interview with Richard Sands, Cyble
Cyber Defense Product Reviews
& Editor- in-Chief of Cyber Defense Magazine.
- Focusing solely on those products and solutions that include real advances in artificial intelligence and machine learning usage for cybersecurity
- Independent, Positive Reviews are always customer facing and any product issues or improvements suggestions are delivered confidentially
Cyber Defense Gated Content
WE DRIVE QUALIFIED REGISTRANTS TO BUILD YOUR SALES FUNNEL!
You Provide us with a PDF
eBook, Whitepaper or
other valuable offering
and we’ll drive…
Guaranteed High Quality
Leads (C-Level/VP/
Directors/Managers of
IT/INFOSEC.)
We’ll deliver to you the
leads you requested
throughout the
campaign.
Cyber Defense Webinars Platform
- Guaranteed High Quality Leads (C-Level/VP/ Dir/Mgr of IT)
- Guided Webinar Format To Optimize Audience Engagement
- QUALITY over QUANTITY – No More Than One Webinar Monthly!
- Collaborative Approach To Maximize R.O.I.
- Registration Leads Sent To YOUR Sales Team
Cyber Defense Wire
Cyber Defense Wire is our latest platform for cybersecurity press release hosting & distribution across multiple channels.
- Permanent press release hosting at CyberDefenseWire & CyberDefenseMagazine (+ on 12 more platforms in the next few months)
- CDM Readership Profile: 20% C-level Executives (mostly CISOs & CIOs), 21% VP/Directors of IT/InfoSec, 47% IT Managers/Admins/Professionals
- Press release visibility on all major search engines
- Unlimited media assets (videos, images, PDF files)
- A company logo
- Same day distribution
Cyber Defense Conferences Platform
NETWORK WITH ENTERPRISE CISOs TO BUILD NEW INFOSEC RELATIONSHIPS
- Intimate Networking with the Top Global CISOs
- CISO Speakers, Panelists & Roundtables
- Elite Showcase and speaking opportunities for Top
InfoSec Innovators
Top Global CISO
…success of last week’s event! It was a 10 out of 10. Thank you again for including me in such a great conference, and I’m more than happy to participate in future events!
Top Global CISO
Fortune 500
I’m honored to be named a Top Global CISO for 2023 by Cyber Defense Magazine! More importantly, I want to recognize my team at Dolby. I am grateful for each and every one of you for the amazing work you do. I couldn’t do it without you! Thank you Gary Miliefsky and the Cyber Defense Magazine team for putting an outstanding event. It was a great experience to network, listen and learn from fellow CISOs.
Top Global CISO
Fortune 500 My kudos to you and the team for such as a well run, informative, and collaborative conference!
Cyber Security Banners
Next Steps? Your Customized Campaign…
- Content Syndication
- Opt-In Email Campaigns
- Top of Site and Side Banners
- TV Hotseats and Radio Podcasts
- Product and Service Spotlights
WE’LL DRIVE PROSPECTIVE CUSTOMERS TO YOU…MISSION: BUILD THOSE FUNNELS
- Gated Content with Guaranteed Leads
- Multiplatform Social Media Promotion
- Exclusive, Intimate CISO Networking Events
- Thought Leadership Articles & Whitepapers
- Webinars with Guaranteed Leads
Download Cyber Defense Media Kit (PDF)
Download Cyber Defense Media Kit (PowerPoint)
Social Media Promotion
STRONG, GROWING SOCIAL MEDIA PRESENCE
We help you rise above the noise with amazing social media marketing opportunities.
Our followers are your potential customers with a large, targeted and growing INFOSEC
social media presence!
InfoSec
Facebook follows
Infosec
Twitter
followers
LinkedIn
Profile for InfoSec
Annual readership on
just one of our
numerous
websites/platforms