Page 62 - Cyber Defense eMagazine September 2025

The Future of Mobile App Security: Emerging Technologies

and Trends

By Jason Cortlund, Mobile App Security Evangelist at Guardsquare

The mobile threat landscape is evolving fast, and it’s shaped by API abuse, runtime threats, AI-powered
social engineering, and more. Mobile app security used to be about passing app store checks and
applying baseline protections. Now, it’s about managing real, evolving threats across the entire app
lifecycle. Meanwhile, the pressure to move faster, meet compliance standards, and deliver frictionless
experiences hasn’t let up.

But many organizations are still playing defense. New research conducted by Enterprise Strategy Group
(ESG) reveals a growing gap between perceived protection and real-world risk. While 93% of
organizations believe their mobile app security is sufficient, the same study shows they’re facing an
average of 15 security incidents per year, with each incident costing nearly $7 million.

Even still, 85% of organizations prioritize security after an incident occurs. This approach is risky, given
the rising stakes and consumers' increased awareness of mobile app security issues than ever before.
However, as threats become more pervasive, a proactive approach to mobile app security is quickly
increasing. Here are some of the biggest trends to watch that will help improve your overall mobile app
security posture.

Cyber Defense eMagazine – September 2025 Edition 62
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