Page 32 - Cyber Defense eMagazine for September 2020

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Conclusion—Aiming for Efficiency and Effectiveness

Many of the options for east/west threat detection clearly provide efficiencies for organizations. They can
choose to implement one or more tools they already have in place and know how to use them, so there’s
no extra cost. Why invest in something new when you can get by with the old?

Unfortunately, organizations that rely on less-than-ideal solutions will come to the realization that
convenience does not always equate to effectiveness. Many of these methods are not inherently
designed to detect all the various types of attacks.

With security technology based on both prevention and detection, organizations have an opportunity to
get the best of both worlds—efficiency with effectiveness—and protect themselves and their business
partners from the latest threats.

About the Author

Carolyn Crandall is the Chief Deception Officer and CMO at Attivo
Networks, the leader in deception for cybersecurity threat detection. She
is a high-impact technology executive with over 30 years of experience in
building new markets and successful enterprise infrastructure companies.
She has a demonstrated track record of taking companies from pre-IPO
through to multi-billion-dollar sales and held leadership positions at Cisco,
Juniper Networks, Nimble Storage, Riverbed, and Seagate.

Carolyn is recognized as a global thought leader in technology trends and
for building strategies that connect technology with customers to solve
difficult operational, digitalization, and security challenges. Her current
focus is on breach risk mitigation by teaching organizations how to shift from a prevention-based
cybersecurity infrastructure to one of an active security defense based on the adoption of deception
technology.

Carolyn is an active evangelist, blogger, byline contributor, and speaker on industry trends and security
innovation. She’s received many industry recognitions including a Top 100 Women in Cybersecurity 2020
and Top 25 Women in Cybersecurity 2019 by Cyber Defense Magazine, Cyber Security Marketer of the
Year 2020 by CyberDojo (RSA), Reboot Leadership Honoree (CIO/C-Suite) 2018 by SC Media,
Marketing Hall of Femme Honoree 2018 by DMN, Business Woman of the Year 2018 by CEO Today
Magazine, a Women of the Channel (11 consecutive years) and a Power 100 member (10 consecutive
years) by CRN.

Carolyn serves as an Advisory Board Member for the Santa Clara University Executive MBA program
and co-authored the e-book Deception-based Threat Detection, Shifting Power to the Defenders.

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