The conference room buzzed with nervous energy. Cybersecurity professionals huddled around screens, their faces illuminated by the latest threat map showing real-time global cyber attacks.
In one corner, a veteran CISO shook his head, muttering about a recent breach that had cost his company millions. It was another day in the high-stakes world of digital defense – a world where the line between security and vulnerability is razor-thin.
Against this backdrop, a seasoned technology executive from BeyondID, Arun Shrestha leaned forward, ready to unpack the complex challenge of modern cybersecurity. “We are humans using machines to get access to resources to do our job,” he began. “What gets in the way is not just the good guys trying to get in, but also the bad guys trying to get in.”
The cybersecurity battlefield has dramatically transformed. What was once a simple matter of username and password has become a complex, multi-dimensional challenge.
“Things have evolved quite a bit,” the Shrestha noted, highlighting the shift from traditional security models to a more nuanced approach. The conversation quickly revealed the depth of the challenge. “It’s no longer about firewall and VPN,” he explained. “The security perimeter has shifted. It’s now everywhere – wherever the identity goes.”
This observation is particularly poignant in the post-COVID world, where remote work has fundamentally changed how organizations approach security. The threat landscape has become increasingly complex.
“Bad actors are motivated by money, but they are now partnering with nation-state actors,” Shrestha warned. “The dark web is probably a much larger industry now than the regular way.”
He emphasized that these threats are constantly evolving, with new challenges emerging every three to six months. What makes the current security environment particularly challenging is the advent of AI.
“AI doesn’t have bias,” he explained. “It goes across whatever you want, across different silos.” This means that while defenders often work in fragmented, siloed approaches, bad actors have tools that can operate with unprecedented breadth and efficiency. The company’s approach centers on the zero trust framework, with identity at its core.
“Identity is not just a pillar, it’s the fabric that connects all of this,” Arun Shrestha passionately stated. This includes everything from human identity to non-human identity, and increasingly, AI agent identity.
One of the most striking insights was about the nature of access and authorization. “Once you have access to something, you have access forever,” he explained. “There’s no such thing as time-bound access.” This is a critical vulnerability that BeyondID aims to address through fine-grained, dynamic authorization models.
The company sees its biggest competitor not as other security firms, but as organizations attempting to manage complex security challenges internally. “Customers who want to do it on their own are our biggest competitor,” he candidly admitted. “It’s not a point solution – it’s an ongoing fight that requires the best and brightest in this space.”
Looking toward the future, Shrestha was clear about the critical role of integration and collaboration. “You have to make sure the vendors are working together,” he emphasized. “Integration across all these assets is more important than just building a big platform.”
As we move further into 2025, the message is crystal clear: “The competition is not between security vendors – the competition is with the bad actors.” For organizations looking to stay ahead of emerging threats, BeyondID represents a new generation of security thinking – one that sees identity as more than just credentials, but as a dynamic, intelligent system that protects organizations in an increasingly complex digital world.
The final word from the executive captures the essence of their approach: “You’ve got to fight this with 21st-century tools for a 21st-century fight.”
In a world where cybercriminals weaponize artificial intelligence as readily as defenders do, the concept of digital identity has become a critical battleground. BeyondID, a San Francisco-based cybersecurity company, is turning this challenge into an opportunity through an identity-centric approach to security. “When AI runs fraud at scale, identity can’t just be verified – it must be continuously trusted. This isn’t about defense. It’s about redefining control,” says Arun Shrestha, CEO and co-founder of BeyondID . This philosophy underpins BeyondID’s rapid rise as an AI-powered Managed Identity Solutions Provider (MISP) known for innovation, strategic growth, and a vision of “identity-first” security.
AI-Powered Identity Innovation
This year, BeyondID’s innovative streak earned it a Gold win at the 21st Annual 2025 Globee® Awards for Cybersecurity, where its Fraud Prevention solution took top honors in the Fraud Protection and Prevention category.
The Globee Awards are a global recognition of cybersecurity excellence, and BeyondID’s victory in this competitive arena highlights the impact of its technology. “Identity is at the tip of the spear when it comes to fighting fraud,” Shrestha noted upon receiving the award. “As cyber threats become more sophisticated, organizations need smarter, stronger defenses. This recognition underscores our commitment to helping businesses protect what matters most – their customers, their assets, and their reputation.”
The Fraud Prevention solution that impressed the Globee judges exemplifies BeyondID’s blending of security and user experience. Traditional fraud tools often fail against modern, AI-driven threats, so BeyondID’s approach is to bake identity verification into every digital interaction.
In practice, the solution works by authenticating, authorizing, and encrypting every service request – whether initiated by a person or a machine. It can proactively spot suspicious behavior and mitigate risks in real time, all while ensuring data security and regulatory compliance. This powerful combination means organizations can thwart fraud attempts without introducing friction for legitimate users. By reducing fraud losses and boosting customer trust through seamless protection, BeyondID’s innovation is a timely answer to escalating threat levels.
Strategic Moves Driving Growth
BeyondID’s recent achievements extend beyond technical innovation into savvy business strategy. The company has been busy forging partnerships and earning industry accolades that align with its vision for growth. In March 2025, BeyondID announced a strategic partnership with Carahsoft, a leading government IT solutions distributor, to bring its identity management platform to public sector agencies.
Through Carahsoft’s extensive reseller network, BeyondID’s solutions will help government and educational institutions modernize and secure their identity systems at scale. “BeyondID is proud to partner with Carahsoft, a trusted name in the Government IT sector,” Shrestha said, underscoring the company’s aim to combine its identity expertise with Carahsoft’s reach to ensure agencies protect sensitive data while providing an outstanding user experience. This move into the public sector signals a clear strategic direction: expanding BeyondID’s footprint into new markets that face high-stakes security challenges.
Around the same time, CRN® named BeyondID to its 2025 MSP 500 list, an annual ranking of the top managed service providers in North America. BeyondID earned a spot in the “Solution Provider 500” category, which recognizes elite providers helping enterprises accelerate growth through innovative services.
The recognition by CRN validates BeyondID’s managed services prowess – specifically, its ability to deliver secure, seamless identity solutions that keep businesses ahead of evolving threats. “As an AI-powered MISP, BeyondID is redefining how businesses protect and optimize their digital ecosystems,” Shrestha said in response to the honor.
“In 2025 we are delivering unparalleled security and efficiency in the managed services landscape.” Such confidence is backed by action: BeyondID has bolstered its leadership team (including new Chief Marketing and Revenue Officers) to accelerate growth and market reach. These strategic moves — industry partnerships, thought leadership, and talent investments — all align with BeyondID’s trajectory toward market leadership in identity-centric cybersecurity.
The BeyondID Difference
At the heart of BeyondID’s success is a set of key differentiators that make up what might be called the “BeyondID Edge.” First and foremost is its identity-first, Zero Trust philosophy. In an era where cloud adoption and remote work dissolve the traditional network perimeter, BeyondID treats identity as the new perimeter – every user, device, and application identity is continuously verified before trust is granted.
This approach implements Zero Trust security at a fundamental level: “organizations need a zero-trust framework that continuously verifies identity at every step,” Shrestha explained in a recent interview. By prioritizing identity context and authentication every time a request is made, BeyondID ensures that access isn’t a one-and-done gate but a continuous trust evaluation. This stands in stark contrast to legacy approaches that might verify a user once and assume all future actions are benign.
Given today’s threat landscape – where, for example, AI-generated synthetic identities are being used to secure fraudulent loans and take over legitimate accounts – BeyondID’s insistence on persistent verification is a critical differentiator. It means that even sophisticated ploys like deepfake-enhanced phishing and fake identities can be caught by abnormal behavior patterns and identity analytics built into the platform.
Another major differentiator for BeyondID is its effective use of artificial intelligence and automation across its services. The company leverages AI to power anomaly detection (spotting unusual login patterns or access behaviors that might indicate a breach) and to streamline identity workflows. This tech-driven edge is complemented by BeyondID’s end-to-end service model as a Managed Identity Solutions Provider. Instead of just selling software, BeyondID partners with clients throughout the entire identity lifecycle – from advisory and design of identity architecture, to integration and deployment of solutions, and even 24/7 security operations center (SOC) support for ongoing monitoring.
By offering a holistic suite of services under one roof, BeyondID ensures that organizations can reduce risk and manage identity from onboarding to offboarding, across every cloud and on-prem system.
This comprehensive approach is particularly valued in highly regulated industries like finance and healthcare, where BeyondID has a strong presence. (The company counts major institutions such as Texas Dow Employees Credit Union (TDECU), Inception Health, and Johnson Financial Group among its clients.)
BeyondID’s deep partnership with leading technology providers further sets it apart – notably, it was one of Okta’s first-ever Platinum (now Apex) partners, earning Okta’s Service Delivery Partner of the Year recognition for its identity expertise . All of these factors — a forward-thinking security model, AI-powered capabilities, full-stack identity services, and ecosystem credibility — combine into a compelling value proposition that few competitors can match.
Conclusion
BeyondID’s rise in the cybersecurity arena illustrates how focusing on identity can rewrite the rules of defense. By innovating solutions that weave security into every login and transaction, the company is not only preventing fraud and breaches in real time, but also preserving the seamless digital experiences that users expect.
Its recent Gold Globee Award win and industry partnerships show that BeyondID is executing on both technology and business fronts, guided by a clear strategic vision. In an industry where trust can be undermined by AI-generated fakes and ever-evolving threats, BeyondID has doubled down on the principle that trusted identity is the linchpin of security. “Identity remains the weakest link, but also our strongest weapon when fortified correctly,” Shrestha suggests in his public commentary.
For enterprises worldwide, BeyondID’s example offers a blueprint for staying one step ahead: combine innovation with execution, treat identity as the core of a Zero Trust strategy, and never stop adapting. By doing so, BeyondID is delivering on its promise of “secure total experiences” – empowering organizations to confidently embrace the digital future without compromising on security . In the innovation spotlight, BeyondID shines as a testament to how reimagining identity can safeguard the next generation of businesses from the threats of today and tomorrow.
Learn more about BeyondID at: https://beyondid.com/
About the Author
Pete Green is the CISO / CTO of Anvil Works, a ProCloud SaaS company. With over 25 years of experience in information technology and cybersecurity, Pete is a seasoned and accomplished security practitioner.
Throughout his career, he has held a wide range of technical and leadership roles, including LAN/WLAN Engineer, Threat Analyst, Security Project Manager, Security Architect, Cloud Security Architect, Principal Security Consultant, Director of IT, CTO, CEO, Virtual CISO, and CISO.
Pete has supported clients across numerous industries, including federal, state, and local government, as well as financial services, healthcare, food services, manufacturing, technology, transportation, and hospitality.
He holds a Master of Computer Information Systems in Information Security from Boston University, which is recognized as a National Center of Academic Excellence in Information Assurance / Cyber Defense (CAE IA/CD) by the NSA and DHS. He also holds a Master of Business Administration in Informatics.
